How To Increase Traffic On Your Magento Mobile Shopping App

Taking care of customers is an everyday task for many businesses. It is not just taking care, but it’s a whole wide task that starts from managing new customers, engaging old ones and bringing in a new flock of customers everyday to the store or to their magento iOS or Android app.

"Trust us, when it comes to the customers, it is an exhausting real deal!"

So, there are many ways you can attract people to visit your online store through the mobile. But the efficiency of these ways solely decide the fate of one’s business, which is why it is very crucial to not only generate traffic but maintain it in a profitable way as well.

Of course you can create a referral program or a loyalty reward program to get attention of the customers. But these are efficient at a later stage. What about getting the attention of your intended audience in the beginning? Let us tell you, it’s a sweet combination of old and digital marketing methodologies that can help you get increased traffic on your ecommerce magento mobile app.

How to increase traffic on your Magento Mobile Shopping App

1. Awareness

From pamphlets to Facebook marketing, you can combine a wide range of old and new techniques to create optimal awareness. While digital approach to marketing your business is definitely result oriented and instant, you can’t forgo the long term benefits of traditional marketing methods. For instance, Facebook is the most fruitful platform to get the attention of customers, whether local or global. You can create awareness organically or use the campaigns to advertise to right people.

You can create a call-to-action button that makes people download your app easily. Similarly, you can use many different call-to-action buttons to make people do something.

2. Be Prompt

Whether you’re dealing with customers in your Magento iOS app or in your store, it is very important to be promptly available. The time when your customer has a query, a requirement or a grievance is very crucial and should be there and then addressed to. This is exceedingly important when it comes to “being there” online. For instance, you should appear in the mobile searches so that people know that you are a sole provider of the information/product/service they are seeking for.

To “be there” and curate a very fantastic customer journey from day 1 for your customers, you must optimize your website, responsive site and web app. Optimizing and localizing all your channels with respect to keywords and rich information helps people to find you quickly.

3. Create App-Exclusive Model

It is important that for a while you divert all your business traffic to the mobile only. This means, you can create an app-exclusive business model, which, for a limited period of time, directs all your customers to user your app. This will make it plausible for more customers to know about your app, download it and use it for placing order. But don’t simply abandon the rest of your sales outlets.

An app-exclusive business model emphasizes in making your customers to get adjusted to the application, while at the same time drives more traffic to it and encouraging sales. If you don’t wish to put constraint on the shopping behavior of customers, you can introduce exclusive deals, coupon codes and additional discounts, all redeemable upon shopping from Magento Android app.

It will be a hit and miss situation before you settle down on any of the methods to increase the traffic on your web app. After all it depends on how efficiently you are able to outline and implement these marketing strategies.